Advertising you can see in the cash register, not in pretty reports
I am Denys Gorbachov, an independent performance and growth marketer based in Spain, working with Ukrainian and European businesses across 30+ niches for over five years. I run Meta and Google Ads, build conversion tracking, and report in money: leads, sales and cost per customer.
What I do
- Meta Ads. Facebook and Instagram: account structure, creative testing, retargeting, daily cost control.
- Google Ads. Search, Performance Max, Shopping and remarketing, with negative keyword hygiene and bid control.
- Analytics in money. GA4, Tag Manager, pixel and CRM wired together so spend connects to revenue.
- Landing pages and funnels. Quiz funnels, pages built for paid traffic, conversion rate optimisation.
- Audit and diagnosis. A verdict on where the budget leaks plus three concrete steps, with no obligation.
How I work
- Diagnosis first, 30 minutes. I look at the business, the funnel, the site and the ad accounts before proposing anything.
- Strategy and tracking. A plan expressed in money, with analytics running on your own accounts.
- Launch and tests. First conclusions within 14 days.
- Scale. Weekly reports that say what changes next and why.
You work with me directly, never with a junior. Ad accounts, pixel and data belong to you permanently. Reports are in money: lead to sale to return, tied to your CRM.
Results
| Project | Situation | Outcome |
|---|---|---|
| Children's books, Ukraine | ~10 sales a month, Instagram only, under $500 budget | 10-12 orders a day, roughly 200 a month, scaled past $1,000 per channel |
| Restaurant and hotel complex, Ukraine | Two media buyers already on the project | Kept as the only one, two years and counting |
| Premium digital frames, US and EU | Came after a US agency with no result | First month outperformed the agency's three |
Who this is for
Small and mid-sized businesses that already sell something and want the advertising to be accountable: ecommerce, local services, premium products entering the US and EU markets. If you are starting from zero with no product and no traffic, say so on the call and I will tell you honestly whether paid ads are your next step.
Answers to the usual questions
Straight answers: pricing, signs your budget is being wasted and what to check in the account yourself.
Where the money usually sits
Not a list of services, but the places where profit is most often lost.
Cases
Four projects with numbers: what was done and what came out of it.
FAQ
Do you guarantee results?
No one honestly can, and I do not promise specific sales figures. What I guarantee is a transparent, controlled process: hypotheses, tracking, budget limits, weekly decisions and explicit scale-or-stop criteria.
Who owns the ad accounts?
You do, from day one. Accounts, pixel and analytics are created under your business and stay with you if we stop working together, including the full learning history.
What does it cost?
It depends on niche, number of channels and scope. After the diagnostic call I send a proposal built for your situation rather than a standard package.
What happens on the free 30-minute call?
I review the business, the advertising, the site and the tracking, show exactly where money is being lost and give three concrete steps. You keep the plan whether or not we work together.
Find out where your budget leaks
Free 30-minute audit. You leave with a verdict and three steps, even if we never work together.
Book the audit Message on WhatsApp